IPO process preparation

IPO advisor selection

• While the issue manager / arranger will assist you during the IPO process, the IPO advisor will prepare you for the IPO in all aspects and at the same time be with you even after a successful IPO.

Creating an Attractive Equity Story

• Many IPOs fail or become successful precisely because issuers fail to properly communicate to investors the reasons why a company has chosen to offer its shares.

Determination of the fair value of the company

• You will begin a discussion with an IPO advisor on the value of the company before beginning the IPO process. This will avoid the unpleasant surprise of the investor's differing views on the share price.

Preparation of financial statements according to IFRS standard (not required for START)

• In case of interest in the offer of shares on PSE (Prime) or key world stock exchanges (Euronext, London, Frankfurt), the issuer is obliged to report the last two financial years according to IFRS. This does not apply to some less regulated markets, such as START, which does not follow the same rules as Prime, or larger European markets (Prospectus Directive)

• Completely transparent and understandable ownership structure Definitely do not underestimate the discussion with the tax and legal advisers (IPOs) on a clear and transparent ownership structure, in particular investors operating in key
• European and world stock exchanges may be discouraged by a non-transparent ownership structure.

Clear organizational structure

• The same applies to the company's organizational structure. A successful company with ambitious plans must prove to investors that this is not a "one-man show", but that the company has senior and middle management.

Involvement of key management in preparation

• Not only the owner, but also key management, ie CEO, CFO, COO, or other members of the company's management are part of the IPO team, which communicates with the IPO advisor, arranger (s) and especially investors

Selection of a quality auditor

• For IPOs considered in key European markets, as well as PSE - Prime, we recommend mandating a reputable auditor well in advance, who also has experience with IPOs.

Selecting the appropriate IPO timing

• You certainly do not want to offer your shares at a time when stock markets are experiencing a sharp decline, or, conversely, to offer your shares at the same time as your competitors. The timing of the issue is one of the most important aspects of the whole transaction.

Selection of a suitable stock exchange for IPO

• Many companies would like to see their company in London or New York. We do not recommend this for smaller emissions. On the contrary, choosing a smaller regional stock exchange is often a more advantageous, easier, but also cheaper solution.